tracking
Now Playing:
The fast-casual chain taps actress Lisa Rinna to promote it as an alternative to cooking.
Now Playing:
The fast-casual chain taps comedian Chris Elliott to promote its new signature shakes.
Now Playing:
The fast-casual chain taps actress Lisa Rinna to promote its onion rings.
Now Playing:
The fast-casual chain introduces Birthday Cake, Chocolate Cookie and Banana Pudding Milkshakes.
Now Playing:
The quick-service chain taps Major League Baseball player Mike Trout to promote avocado as a sandwich topping this summer.
Now Playing:
Subway spokesman Jared Fogle interviews the actor as part of a Web video series.
Now Playing:
THe quick-service chain offers a giveaway of cash, rides, adventures and more with a tie-in to "The Lone Ranger" movie.
Now Playing:
The quick-service chain promotes its Fresh Fit meals with a tie-in to the "Monsters University" movie.
Now Playing:
The quick-service chain promotes its Premium Pretzel Dogs.
Now Playing:
The casual-dining chain's meal deal is priced at $14.99.
Now Playing:
The quick-service chain promotes its McCafe beverage line, which includes smoothies and Frappes.
Now Playing:
The pizza chain promotes its $5 Hot-N-Ready pizza.
Now Playing:
The quick-service chain promotes its Big Waffle Stack.
Now Playing:
The casual-dining chain's summer seafood menu includes a Blackened Mahi Sandwich, Cajun Shrimp, Drunken Shrimp, Snow Crab Legs and Drunken Mussels.
Now Playing:
The family-dining buffet chain promotes its Weekend Breakfast.
Now Playing:
The family-dining chain promotes its BYO Chicken Wraps.
Now Playing:
The quick-service chain promotes its 5 Buck Lunch.
Now Playing:
The quick-service chain is promoting the freshness of its pretzels.
Now Playing:
The quick-service chain promotes a higher-end burger that features a pretzel bun.
Now Playing:
The quick-service chain promotes its new Pretzel Bacon Cheeseburger.
Now Playing:
The ice cream chain promotes its menu items and brand as it celebrates a quarter-century in business.
Now Playing:
The quick-service chain demonstrates how to make its new menu items.
Now Playing:
The quick-service chain promotes its Super Bacon Cheeseburger, with six strips of bacon.
Now Playing:
The quick-service chain taps actress Leigh-Allyn to help promote its House Zalad.
Now Playing:
The quick-service chain taps actress Leigh-Allyn to help promote its House Zalad.
Now Playing:
The quick-service chain taps actor and comedian Wayne Brady to help promote its Banana Pudding Milkshake.
Now Playing:
The quick-service chain taps actor and comedian Wayne Brady to help promote its Banana Pudding Milkshake.
Now Playing:
The quick-service chain promotes a giveaway game.
Now Playing:
The casual-dining chain promotes its new Cheddar Bay Biscuit Shrimp and Lobster Pot Pie, part of its Seafood Mix & Match event.
Now Playing:
The fast-casual chain touts the quality of its ingredients.
Now Playing:
The fast-casual chain highlights the source of its ingredients.
Now Playing:
The fast-casual chain highlights its antibiotic-free chicken.
Now Playing:
The casual-dining chain promotes its lunch menu, with items starting at $6.99.
Now Playing:
The quick-service chain promotes its Original Recipe Boneless chicken, with a two-piece combo meal for $4.99.
Now Playing:
The quick-service chain promotes its Original Recipe Boneless chicken, with a two-piece combo meal for $4.99.
Now Playing:
The family-dining chain promotes a customizable burger offer.
Now Playing:
The family-dining chain promotes a customizable burger offer.
Now Playing:
The family-dining chain promotes a customizable burger offer.
Now Playing:
The family-dining chain promotes a customizable burger offer.
Now Playing:
The quick-service chain taps actress Jenny McCarthy to promote its new salad.
Now Playing:
Company spokesman Jared Fogle interviews celebrities about their path to a healthy lifestyle in a new Web series.
Now Playing:
The quick-service chain teases an upcoming new flavor of its Doritos Locos Tacos.
Now Playing:
The quick-service chain will offer half-price shakes on June 20, the day before the Summer Solstice.
Now Playing:
The chain offers half-price shakes after 8 p.m. this summer.
Now Playing:
The pizza chain promotes a value meal deal.
Now Playing:
The casual-dining chain's meal deal starts at $6.99 and includes a new Signature Meatball Sandwich and Chicken Parmigiana Sandwich.
Now Playing:
The quick-service chain promotes its new Jack's Big Stack burger.
Now Playing:
The three new pancakes are Tiramisu, Jelly Donut and Banana Graham Nut.
Now Playing:
The casual-dining chain unveiled its refreshed prototype in Slidell, La.
Now Playing:
The regional quick-service chain promotes its Reese's Peanut Butter Cup Concrete Mixer.
Now Playing:
Jenny McCarthy stars in the quick-service chain's latest commercial for a new salad.
Now Playing:
The casual-dining chain's new lineup features two seasonal items starting at $10.99.
Now Playing:
The casual-dining chain offers guests a free slice of pie with any entrée purchase for a limited time.
Now Playing:
The casual-dining chain promotes several of its menu items for $9.99.
Now Playing:
The casual-dining chain promotes its 9.99-er menu.
Now Playing:
The casual-dining chain promotes its 9.99er value offer.
Now Playing:
The quick-service chain offers free music and food during the summer.
Now Playing:
The quick-service chain brings back its Berry Almond Chicken salad for the season.
Now Playing:
The sandwich chain offers customers a chance to win cash, rides, adventures and more.
Now Playing:
The quick-service chain promotes a midday meal deal.
Now Playing:
The quick-service chain promotes avocado as a sandwich topping.
Now Playing:
The fast-casual chain promotes two limited-time sandwiches that start at $2.99 each.
Now Playing:
The quick-service chain celebrates its 55th anniversary with a large one-topping pizza for $5.55 through June 15.
Now Playing:
The quick-service chain offers 20-piece Chicken McNuggets for $4.99.
Now Playing:
The quick-service chain introduces three new Quarter Pounder burgers: Bacon Habanero Ranch, Bacon & Cheese and Deluxe.
Now Playing:
The casual-dining chain offers meals cooked "in cartoccio," or in a parchment paper bag, for the season.
Now Playing:
The quick-service seafood chain promotes a new offer that includes nearly a half-pound piece of haddock for $4.99.
Now Playing:
The quick-service chain offers its Kentucky Grilled Chicken two-piece deal for $3.99.
Now Playing:
The casual-dining seafood chain promotes a lobster-based dish.
Now Playing:
The buffet chain offers Endless Wings and all-you-can-eat ribs.
Now Playing:
The quick-service Italian chain promotes its annual charity push.
Now Playing:
The quick-service Italian chain offers a meal deal with a variety of menu items for $4.99.
Now Playing:
The quick-service frozen-treat chain promotes its cakes for Father's Day.
Now Playing:
Andy Puzder continues to promote the quick-service chain's Angus burgers, after McDonald's said it would discontinue its line of the higher-end item.
Now Playing:
The family-dining chain's chef shares details on how it prepares its gluten-free menu items.
Now Playing:
The fast-casual chain promotes the quality of its food in a recent commercial.
Now Playing:
The fast-casual chain launches its first national commercial.
Now Playing:
CEO Andy Puzder encourages consumers to frequent the chain after McDonald's removed Angus burgers from its menu.
Now Playing:
The quick-service chain promotes two breakfast menu items, Cinnasnacks and Breakfast Burritos.
Now Playing:
Steve Carley, CEO of the casual-dining concept, gives away $100 gift cards.
Now Playing:
The casual-dining chain touts the number of combinations available with its Seaside Mix & Match offer.
Now Playing:
The fast-casual bakery-cafe chain touts the quality of its ingredients.
Now Playing:
The quick-service chain highlights a new customer-centric marketing campaign in a recent commercial.
Now Playing:
The quick-service chain promotes a new frozen treat.
Now Playing:
The quick-service chain promotes its new Super Bacon Cheeseburger.
Now Playing:
The quick-service chain is pairing fries with its new white-meat chicken strips.
Now Playing:
The quick-service chain is offering its Frosty frozen dessert in a waffle cone.
Now Playing:
The chain is bottling its iced coffee.
Now Playing:
The quick-service chain celebrates National End of School Day on May 23 with a 50-cent Corn Dog offer.
Now Playing:
The casual-dining chain promotes new Steak Flights.
Now Playing:
The casual-dining chain's chefs detail its newest menu item during a Google+ Hangout event.
Now Playing:
The casual-dining chain promotes new Steak Flights, tastes of smaller portions of steak.
Now Playing:
The quick-service chain promotes a new McCafé Blueberry Pomegranate Smoothie.
Now Playing:
The family-dining chain introduces a new Red, White and Blue Plate Specials limited-time menu.
Now Playing:
The family-dining chain introduces a new Red, White and Blue Plate Specials limited-time menu.
Now Playing:
The quick-service chain introduces a Smoked Sausage, Egg and Cheese Biscuit.
Now Playing:
The quick-service chain introduces a Smoked Sausage, Egg and Cheese Biscuit.
Now Playing:
Dairy Queen's new ads follow the theme of “Fan food, not fast food." This commercial promotes the S'mores blizzard, which will be the featured Bliz...
Now Playing:
The pizza chain plans to broadcast live from the kitchen of a Salt Lake City restaurant.
Now Playing:
The pizza chain promotes a recently introduced deep-dish pizza.