Now Playing:
The fast-casual chain reveals what goes into this breakfast menu item.
Now Playing:
The chain highlights its 3 Cheese Stuffed Crust pizza.
Now Playing:
The family-dining chain introduces new Holiday Hotcakes, Classic Dinners and Signature Desserts.
Now Playing:
The family-dining chain introduces new Holiday Hotcakes, Classic Dinners and Signature Desserts.
Now Playing:
The family-dining buffet chain upgrades its Chocolate Wonderfall chocolate dessert fountain.
Now Playing:
The quick-service chain highlights its Lattes in a recent commercial.
Now Playing:
The quick-service chain highlights its Lattes in a recent commercial.
Now Playing:
The family-dining chain offers a customizable Grand Slam meal with a tie-in to the upcoming movie The Hobbit.
Now Playing:
The family-dining chain promotes limited-time menu items with a tie-in to the upcoming movie The Hobbit.
Now Playing:
The family-dining chain highlights Sweet Potato Pecan Pancakes, Hearty Breakfast Sausage and Honey Cake French Toast menu items.
Now Playing:
The family-dining chain offers a Hobbit Hole Breakfast with a tie-in to the upcoming movie The Hobbit.
Now Playing:
The quick-service chain offers fresh salads made with red cabbage, romaine lettuce, grilled chicken and carrots.
Now Playing:
The quick-service chain touts its freshly made salads.
Now Playing:
The fast-casual chain highlights its holiday menu items.
Now Playing:
The fast-casual chain promotes its Hot Buffet Catering for the holiday season.
Now Playing:
The fast-casual chain promotes its takeaway menu items for the holiday season.
Now Playing:
The sandwich chain's latest menu item is made with spicy chili pepper Sriracha sauce.
Now Playing:
The sandwich chain promotes its Fiery Footlong sandwiches with a tie-in to the upcoming movie "The Hunger Games: Catching Fire."
Now Playing:
The sandwich chain promotes its Fiery Footlong sandwiches with a tie-in to the upcoming movie "The Hunger Games: Catching Fire."
Now Playing:
Chain spokesperson Jared Fogle interviews the former competition swimmer and Olympic champion.
Now Playing:
The sandwich chain promotes its value offers, including a $3 Breakfast Combo, $5 Featured Footlong, or $6 Footlong Special.
Now Playing:
The quick-service chain offers books with its kids' Happy Meals.
Now Playing:
The chain writes soap operas with customer tweets and Facebook posts about its newest sandwich.
Now Playing:
The chain writes soap operas with customer tweets and Facebook posts about its newest sandwich.
Now Playing:
The chain promotes its new 3 Cheese Stuffed Crust pizza.
Now Playing:
The chain promotes its new 3 Cheese Stuffed Crust pizza.
Now Playing:
The takeaway chain reprises the Halloween-themed limited-time offer at select units.
Now Playing:
The chain promotes its new Southwest Chicken Premium McWrap.
Now Playing:
The quick-service chain asks fans to tweet about its iced coffee at the #mydunkin hashtag.
Now Playing:
The quick-service chain asks customers to tweet about its Pumpkin K-Cups at the #mydunkin hashtag.
Now Playing:
The quick-service Mexican chain offers the menu item for $1 on its Buck & Under Menu.
Now Playing:
The quick-service Mexican chain promotes its new CrunchTada.
Now Playing:
The quick-service Mexican chain offers the item topped with beef or chicken.
Now Playing:
The quick-service Mexican chain offers its Classic Burritos for a special price.
Now Playing:
The casual-dining chain teases a new menu item.
Now Playing:
The quick-service seafood chain promotes its Shrimp Feast.
Now Playing:
The quick-service seafood chain promotes a shrimp meal deal.
Now Playing:
The quick-service chain promotes its French Fry Burger, priced at $1.
Now Playing:
The quick-service chain promotes its new hot and spicy Buffalo Chicken Strips.
Now Playing:
The quick-service chain promotes its new hot and spicy Buffalo Chicken Strips.
Now Playing:
The quick-service chain promotes its reduced-calorie Satisfries by temporarily rebranding itself as "Fries King."
Now Playing:
The casual-dining chain promotes its restaurants as a place to watch football this season.
Now Playing:
The casual-dining chain promotes its chicken wings.
Now Playing:
The casual-dining chain promotes the dipping sauces that accompany its chicken wings.
Now Playing:
World-famous anchor and Internet personality Johnny Wilde salts and peppers game day wounds.
Now Playing:
World-famous anchor and Internet personality Johnny Wilde is having a garage sale with lots of t-shirts.
Now Playing:
From the studio where green screens are stored, world-famous anchor and Internet personality Johnny Wilde bets on the wrong bubble-shaped horse.
Now Playing:
The casual-dining chain promotes its restaurants as a place to watch football this season.
Now Playing:
The casual-dining chain promotes its restaurants as a place to watch football this season.
Now Playing:
The casual-dining chain promotes its menu and its restaurants as a place to watch football this season.
Now Playing:
CaribouKnits is a social media program created to offer warmth to individuals with cancer.
Now Playing:
The casual-dining seafood chain promotes a crab value meal deal, with all entrees under $20.
Now Playing:
The casual-dining chain promotes a meal deal starting at $14.99.
Now Playing:
The quick-service chain promotes its Krispy Skremes Halloween-themed doughnuts.
Now Playing:
The quick-service chain touts its BLT Cheeseburger Combo, priced at $4.99 plus tax.
Now Playing:
Actor Gary Sinise helps the chain promote a free dinner offer for veterans and active military on Nov. 11.
Now Playing:
The members of the band Collective Soul help the chain promote a free dinner offer for veterans and active military on Nov. 11.
Now Playing:
The coffeehouse chain highlights a brew designed for customers who do not like dark roasts.
Now Playing:
Former NFL coach Jon Gruden appears in a recent commercial for the casual-dining chain.
Now Playing:
The quick-service Italian chain touts its breadsticks in a recent video.
Now Playing:
The coffeehouse chain promotes one of its brews.
Now Playing:
The casual-dining chain asks customers to thank U.S. veterans on its website, www.thanky...
Now Playing:
The fast-casual chicken chain asks customers to Prove Your Fanhood.
Now Playing:
The fast-casual chicken chain asks customers to Prove Your Fanhood.
Now Playing:
The fast-casual chicken chain asks customers to Prove Your Fanhood.
Now Playing:
Users can customize, build and save favorite meal directly to the app, among other features.
Now Playing:
The sandwich features a lightly breaded chicken breast topped with natural Muenster cheese on a pretzel bun.
Now Playing:
The coffeehouse chain features an Ethiopian single origin brew.
Now Playing:
The former professional basketball player helps promote the chain's Mighty Wings.
Now Playing:
The quick-service chain promotes its new limited-time Mighty Wings.
Now Playing:
The chain promotes its Hot-N-Ready pizzas, priced at $5.
Now Playing:
The quick-service chain promotes its Krispy Skremes doughnuts for Halloween.
Now Playing:
The quick-service chain promotes its Krispy Skremes doughnuts for Halloween.
Now Playing:
The quick-service chain offers a limited-time meal deal of 10 pieces of chicken for $10 on Saturdays and Sundays.
Now Playing:
The juice and smoothie chain taps video artists to help it tout the healthfulness of its menu items.
Now Playing:
The quick-service chicken chain features its biscuits in a recent commercial.
Now Playing:
The casual-dining chain celebrates three decades in business this year.
Now Playing:
The quick-service chain promotes its $5 Buck Lunch value meal deal.
Now Playing:
The quick-service chicken chain highlights sustainability efforts in a recent video.
Now Playing:
The casual-dining chain introduces Bacon Avocado Chicken Sandwich and Southwestern BLT served on butter-toasted pretzel rolls.
Now Playing:
The sandwich is part of the casual-dining chain's $20 Dinner for 2 value menu.
Now Playing:
The quick-service chain promotes its new brisket sandwiches.
Now Playing:
The casual-dining chain revamps its burger lineup.
Now Playing:
The quick-service sandwich chain offers a lunch daypart meal deal.
Now Playing:
The quick-service chain introduces a new sandwich.
Now Playing:
The quick-service chain offers a six-inch breakfast sandwich and a choice of coffee or a 21-ounce fountain drink for $3.
Now Playing:
The quick-service chain promotes its Super Crunch Chicken Strips and Cheesecake Bites.
Now Playing:
The casual-dining chain promotes a limited-time meal offer with a variety of crab dishes.
Now Playing:
The quick-service chain offers a chicken meal deal for a limited time.
Now Playing:
The quick-service chain introduces snack-sized Go Cups, which customers can fill with a choice of chicken items plus potato wedges for $2.49.
Now Playing:
The chain taps video artists to help it promote its products as part of a healthful lifestyle.
Now Playing:
The quick-service chain promotes its Jack's Munchie Meal late-night bundled meal deal.
Now Playing:
The quick-service chain promotes its Jack's Munchie Meal late-night bundled meal deal.
Now Playing:
Miss Alabama Katherine Webb appears in a commercial touting the chain's new Buffalo Blue Cheese Burger.
Now Playing:
Jack in the Box promotes its new late-night menu called Jack's Munchie Meal.
Now Playing:
The quick-service chain promotes its McCafé Pumpkin Spice Latte in this Spanish-language ad.
Now Playing:
The juice and smoothie chain introduces a new series dedicated to healthful living.
Now Playing:
The pizza chain promotes new features in its online ordering system.
Now Playing:
The quick-service chain promotes its Pretzels & More Homemade Baking Mix.
Now Playing:
The casual-dining chain promotes its Honey Pepper Sirloin on its value 2 for $20 menu.