tracking
Now Playing:
The quick-service chain introduces a new variety of fries.
Now Playing:
The quick-service chain introduces Spicy Chicken McBites.
Now Playing:
The chain offers a large $5 Hot-N-Ready pepperoni...
Now Playing:
The chain offers a large $5 Hot-N-Ready pepperoni...
Now Playing:
The fast-casual chain promotes one of its meal bundles.
Now Playing:
The fast-casual chain promotes its customizable meal bowls.
Now Playing:
The fast-casual chain promotes its customizable meal bowls.
Now Playing:
Take a look at how a Quarter Pounder with Cheese is crafted at a photoshoot for the quick-service chain.
Now Playing:
The quick-service chain promotes a bacon-topped burger in an ad tailored to Father's Day.
Now Playing:
The coffee chain teams up with celebrity chef Jeff Mauro to find the next great coffee drink.
Now Playing:
The quick-service chain promotes its lunch menu items.
Now Playing:
The bundle meal deal for $19.99 was deve...
Now Playing:
The quick-service chain offers half-price shakes all day on June 20, the Summer Solstice, at participating units.
Now Playing:
The quick-service chain partners with the Dave Thomas Foundation For Adoption and its signature program, Wendy's Wonderful Kids, to help foster chi...
Now Playing:
The quick-service chain promotes its French fries in a recent ad spot.
Now Playing:
The quick-service chain promotes new sandwiches, beverages and desserts from its...
Now Playing:
The casual-dining chain's new Taste of Tuscany menu items include Chicken with Tortelloni and Sausage with Orecchiette, starting at $10.95.
Now Playing:
America's top mom blogger and social media expert Jennifer Gamm offers Facebook tips while promoting the casual-dining chain at...
Now Playing:
Social media expert Helen Keeneland offers tips for using Twitter while promoting the casual-dining chain at...
Now Playing:
Social media guru Judy Green discusses a new Pinterest feature while promoting the casual-dining chain at...
Now Playing:
Take a look at how the bakery chain's automated cupcake dispenser works.
Now Playing:
The quick-service chain promotes its Doritos Locos Tacos and its late-night daypart, which it calls "Fourthmeal."
Now Playing:
The quick-service chain promotes its late-night daypart, which it calls "Fourthmeal."
Now Playing:
Take a look at the West Coast-based bakery chain that Starbu...
Now Playing:
The fast-casual chain promotes the craveability of its sandwiches in a new commercial.
Now Playing:
The bakery cafe chain introduces smoothies made with organic, low-fat vanilla yogurt in flavors like Mango, Strawberry and Black Cherry.
Now Playing:
The bakery cafe chain's new salad includes chicken, applewood-smoked bacon, Gorgonzola cheese, tomato and avocado.
Now Playing:
The bakery cafe chain's new salad includes chicken and fat-free poppyseed dressing, at 340 calories.
Now Playing:
The buffet chain spins fresh cotton candy at its restaurants beginning June 8.
Now Playing:
The quick-service chain promotes its classic soft-serve ice cream and desserts made with it.
Now Playing:
The family-dining chain promotes its Tour of America menu, which includes the Midwestern Meat and Potatoes Sandwich.
Now Playing:
The family-dining chain promotes its Tour of America menu, which includes a variety of egg dishes, sandwiches and other items.
Now Playing:
The quick-service chain introduces its new limited-time Southwest Empanadas, starting at $1.59 each.
Now Playing:
The fast-casual pasta-oriented chain will add service elements...
Now Playing:
The quick-service chain's Berry Almond Chicken Salad is back, featuring strawberries, blueberries and grilled chicken with fat-free raspberry vinai...
Now Playing:
The quick-service chain's new app lets users experience the new Home Run Derby Game from MLB 12 The Show.
Now Playing:
The quick-service chain's spokespeople, the Two Guys, are traveling across the U.S. in a promotional road trip.
Now Playing:
The fast-casual sandwich chain promotes the craveability of its menu items in a new commercial.
Now Playing:
The quick-service chain offers any 10-piece meal or larger with an extra two sides free.
Now Playing:
The casual-dining seafood chain promotes a steampot meal that includes lobster, shrimp, clams, smoked sausage and corn.
Now Playing:
The quick-service chain promotes lunch menu items in a new commercial.
Now Playing:
The quick-service chain introduces new gourmet-ins...
Now Playing:
The coffeehouse chain promotes the customizable quality of its Frappuccino beverage.
Now Playing:
The quick-service chain promotes its flame-grilled chicken and offers eight pieces of legs and thighs for $10 with complimentary tortillas.
Now Playing:
The quick-service chain touts the precision of its flame-grilling method of cooking chicken.
Now Playing:
The new menu item is scrambled eggs with bacon, cheese, avocado and tomatoes.
Now Playing:
The combo item features cavatappi pasta topped with chicken and a cream sauce, with Caesar salad on the side.
Now Playing:
The fast-casual chain promotes its catering arm, which delivers sandwiches, salads and sweets.
Now Playing:
The grilled sandwich features chicken, tomato and pesto.
Now Playing:
The fast-casual chain promotes new breakfast, lunch and dinner menu items, including its Anaheim Scrambler, Chicken Pomodori Panini and a chicken-t...
Now Playing:
The quick-service chain promotes its small-batch custard made with Wisconsin-sourced dairy.
Now Playing:
The quick-service Mexican chain promotes the authenticity of its menu items, along with a new taco item that debuts on June 5.
Now Playing:
The quick-service chain promotes its 99-cent Beefy Nacho Burrito: tortilla chips, melted cheese, seasoned ground beef and sour cream wrapped in a f...
Now Playing:
The quick-service chain promotes its Hey Batter Batter Blast with cookie dough or brownie batter.
Now Playing:
The quick-service chain promotes its shakes for half price after 8 p.m. at participating restaurants.
Now Playing:
The quick-service chain promotes its hot dogs, starting at $1.99 at participating restaurants.
Now Playing:
The casual-dining chain offers soup, salad, dessert and a choice of seven entrées for $14.99.
Now Playing:
The fast-casual chain promotes its sandwiches in a new commercial.
Now Playing:
The quick-service chain promotes a tie-in with the move "Madagascar 3."
Now Playing:
The quick-service chain highlights its McCafe Real Fruit Smoothies.
Now Playing:
The quick-service chain promotes its thick-cut cod; a basket is $5.99.
Now Playing:
The actress helps the quick-service chain promote its new Garden Salads in an English-language commercial.
Now Playing:
Wendy's founder Dave Thomas insisted on having fresh produce supplied all week long to every restaurant. Its salads are made with heads of romaine ...
Now Playing:
The quick-service chain promotes its fresh, 100% North American hamburger beef.
Now Playing:
The quick-service chain promotes the never-frozen, 100% North American beef used in its hamburgers.
Now Playing:
The sandwich chain promotes the crave-ability of its menu items in a new commercial.
Now Playing:
The quick-service chain promotes a new Blueberry Banana Nut Oatmeal menu item.
Now Playing:
The family-dining chain promotes its ice cream sundaes and other ice cream-based desserts.
Now Playing:
The family-dining chain promotes its salads, starting at $6.99.
Now Playing:
The actress helps the quick-service chain promote its Strawberry Banana smoothie in a Spanish-language commercial.
Now Playing:
The quick-service Mexican chain promotes its customizable Cabana Bowls, starting at $3.95.
Now Playing:
TC Girl Anjelah Johnson highlights the freshly made flour tortillas used in the quick-service Mexican chain's Brisket Tacos.
Now Playing:
TC Girl Anjelah Johnson promotes the quick-service Mexican chain's Brisket Tacos.
Now Playing:
The quick-service Mexican chain offers flautas as part of a combo for $4.99.
Now Playing:
The quick-service Mexican chain promotes the customizable options for its menu items, along with its Salsa Bar.
Now Playing:
The quick-service Mexican chain promotes its fajitas menu item, starting at $6.99.
Now Playing:
The quick-service Mexican chain promotes a smaller version of it Street Tacos.
Now Playing:
The quick-service Mexican chain's Brisket Rollups are offered at two for $3.
Now Playing:
The quick-service Mexican chain features special dips, including queso, and chips for a limited time.
Now Playing:
The burger, which has a marketing tie-in with the forthcoming Spiderman movie, features a charbroiled Black Angus Beef patty, bacon strips and melt...
Now Playing:
The family-dining chain promotes its breakfast menu, particularly its pancakes, waffles and egg dishes.
Now Playing:
The casual-dining chain reveals its latest offer of an entrée plus an appetizer or dessert for $10.
Now Playing:
The casual-dining chain lets customers build their own meals starting at $11.99.
Now Playing:
The quick-service chain offers two full meal deals for $10.
Now Playing:
Each Fully MAXED Meal comes with a free 20-ounce Pepsi MAX beverage, two pieces of chicken, two sides and a biscuit.
Now Playing:
The quick-service chain promotes its hot dog lunch offerings.
Now Playing:
The quick-service chain promotes its cakes for Mother's Day.
Now Playing:
Jacoby Ellsbury and Bobby Valentine answer questions from Dunkin' Donuts fans at a Red Sox Breakfast event.
Now Playing:
The family-dining chain promotes its $2 $4 $6 $8 Value Menu.
Now Playing:
The family-dining chain promotes its $2 $4 $6 $8 Value Menu.
Now Playing:
The family-dining chain promotes its $2 $4 $6 $8 Value Menu.
Now Playing:
The sandwich is filled with grilled chicken, red grapes, pecans and apples on honey wheat bread or a whole grain wrap.
Now Playing:
Applebee's team members delivered 101,000 thank-you cards to the nation's military.
Now Playing:
The quick-service chain promotes its Doritos Locos Taco with customers' tweets.
Now Playing:
The casual-dining chain promotes its Value Menu items, with entrees starting at $9.99 and an Endless Salad Bar.
Now Playing:
The casual-dining chain introduces three new Shrimp Platters, starting at just $10.99.
Now Playing:
The coffeehouse chain promotes the customization available with its Frappuccino drinks.
Now Playing:
The quick-service chain promotes a limited-time meal deal available through July 8, which includes two pieces of chicken, two sides and a freshly b...
Now Playing:
The quick-service chain reveals the trailer for a new app that ties into its Men In Black 3 movie promotion.
Now Playing:
The sandwich chain touts its 25 new menu items, particularly its new Chicken Milano sandwich.