tracking
Now Playing:
Employees who "ooze hospitality" are in hot demand at The Cheesecake Factory.
Now Playing:
The quick-service chain answers questions from the public about its food in a new campaign.
Now Playing:
The quick-service chain answers questions from the public about its food in a new campaign.
Now Playing:
Six second graders from P.S. 295 in Brooklyn, N.Y., were treated to dinner at Daniel, where the seven-course tasting menu goes for $220 a person.
Now Playing:
The '80s film icon campaigns for greater access to quality barbecue pulled pork in a push to promote the chain's new barbecue menu items.
Now Playing:
The family-dining chain launches an animated Web video series that highlights its Grand Slam breakfast offering.
Now Playing:
The quick-service chain touts the healthfulness of its sandwiches in a new commercial.
Now Playing:
The casual-dining chain creates an amusing spoof video to tease the debut of its All-In Burger platform.
Now Playing:
David Koechner invites fellow comedians and actors to Denny's in a webisode series.
Now Playing:
The quick-service chain offers 50-cent Corn Dogs on May 26, for National End of School Day.
Now Playing:
The quick-service chain introduces chicken tenderloin marinated in a blend of smoked garlic and Morita chile peppers.
Now Playing:
The casual-dining chain introduces a cocktail made with El Jimador Reposado Tequila shaken with the tropical flavors of mango, passion fruit and bl...
Now Playing:
The quick-service chain touts its Sirloin Third Pound Burger.
Now Playing:
The quick-service chain touts its Sirloin Third Pound Burger.
Now Playing:
The quick-service chain touts its Sirloin Third Pound Burger.
Now Playing:
The quick-service chain highlights signature menu items in a new campaign starring comedian Darrell Hammond.
Now Playing:
The quick-service chain highlights signature menu items in a new campaign starring comedian Darrell Hammond.
Now Playing:
The quick-service chain highlights signature menu items in a new campaign starring comedian Darrell Hammond.
Now Playing:
The frozen-treat chain introduces a new ice cream flavor co-branded with Oreo.
Now Playing:
The frozen-treat chain reveals its Flavor of the Month for May 2015.
Now Playing:
The quick-service chicken chain features customers in a recent commercial.
Now Playing:
The casual-dining chain offers happy hour pricing specials on certain menu items all day.
Now Playing:
The quick-service chain touts its Grilled Stuft Nacho, priced at $1.49.
Now Playing:
The fast-casual Mexican chain teases the introduction of a new flavor mashup, on May 26.
Now Playing:
The quick-service chain promotes its Big Flavor Dipper Pizza in a social-media-savvy video spot.
Now Playing:
The casual-dining Italian chain highlights community in a recent commercial.
Now Playing:
The family-dining chain promotes a new kids' menu with a tie-in to DreamWorks film production company.
Now Playing:
The quick-service chain introduces a new burger.
Now Playing:
The quick-service chain debuts a new menu item.
Now Playing:
Hundreds of protesters calling for a $15 hourly minimum wage marched to McDonald's headquarters in Oak Brook, Ill., ahead of the company's annual s...
Now Playing:
The quick-service chain touts its Kentucky heritage in a recent commercial.
Now Playing:
The quick-service chain touts its chicken in a new marketing campaign.
Now Playing:
The quick-service chain rolls out a new marketing campaign.
Now Playing:
The quick-service chain introduces a new Colonel Sanders spokesperson.
Now Playing:
The quick-service chain's dietitian explains the chain's nutritious options.
Now Playing:
The casual-dining chain breaks down its rewards program.
Now Playing:
The quick-service chain highlights its biscuits in a recent commercial.
Now Playing:
Find out how the disease may impact egg prices.
Now Playing:
The casual-dining chain's new menu comes with free refills of fries.
Now Playing:
A dispute between rival biker gangs in a Twin Peaks parking lot escalated into a deadly shootout that left nine dead.
Now Playing:
Customers enjoy the experience of relaxing and having fun in an underwater bar.
Now Playing:
Get cooking with IBM's Watson Computer.
Now Playing:
The quick-service chain touts Belgian waffles in lieu of sandwich buns, and offers two Chicken & Waffle Sliders for $5.
Now Playing:
The quick-service chain plans to introduce Honest Tropical Green Tea on May 19.
Now Playing:
More than 20 years after an E. Coli outbreak at Jack in the Box, how have food safety practices advanced?
Now Playing:
The quick-service sandwich chain introduces a new Web video series highlighting its menu.
Now Playing:
The quick-service chain introduces new Sirloin Third Pound Burgers.
Now Playing:
The comedian talks tacos, celebrations, friends and family in a new video series by the casual-dining chain.
Now Playing:
Gen Xers and Baby Boomers have been overtaken by Millennials in the workforce.
Now Playing:
Panera Bread Co. CEO Ron Shaich discusses the company's decision to offer "clean food."
Now Playing:
The quick-service chain offers half-price drinks on May 5, Cinco de Mayo.
Now Playing:
The quick-service chain introduces a new Guacamole that can be added to its sandwiches.
Now Playing:
The coffeehouse chain touts a Doubleshot Coffee and Protein beverage.
Now Playing:
The fast-casual chain offers the toasted sandwich in two flavors: Turkey & Swiss and Ham & Swiss.
Now Playing:
The quick-service chain touts a pizza that is nearly two feet long.
Now Playing:
The casual-dining chain offers lunch daily, beginning at 11 a.m., and serves a menu of over 70 combinations starting at $6.99.
Now Playing:
Steve Easterbrook says the key to snapping McDonald'ss sales slump is improving operations at the unit and company levels.
Now Playing:
The area in New York City slated for development could welcome some fine-dining restaurants.
Now Playing:
Angelo Sosa, owner and chef of Añejo in New York City, demonstrates his version of the avocado-based dip.
Now Playing:
The quick-service chain touts some of its signature pretzel menu items.
Now Playing:
The company's future turnaround plan includes menu changes.
Now Playing:
The company outlined its plan Monday.
Now Playing:
CNNMoney asks Steve Ells how the restaurant reconciles a healthful mission with high calorie counts.
Now Playing:
The humble sandwich gets a luxe addition of lobster.
Now Playing:
The association's Restaurant Performance Index fell 0.4 percent in March, to 102.2.
Now Playing:
It was only a matter of time before Carlton Curtis would officially and forever more become a designated “ambassador” of the restaurant industry.
Now Playing:
Emigrating from Bangladesh before his 18th birthday, Nafees Alam earned high praise and honors at the University of Texas. Now he's living his Amer...
Now Playing:
Three restaurant partners inspired by Ryan Hidinger, a chef who faced Stage IV cancer with uncommon strength, launched The Giving Kitchen in his ho...
Now Playing:
TL Cannon is very serious when it comes to 'doing good' in all the neighborhoods it serves.
Now Playing:
The owners of Ollie's restaurant wanted to make a difference in the lives of hungry children so they launched Dinners For Kids.
Now Playing:
Jim Noble began ministering to others in 1998, but didn't have a clue that his compassion and generosity would one day leave its mark on North Caro...
Now Playing:
Pamela Patton has 'Big Momma' to thank for inspiration that would last a lifetime.
Now Playing:
As an immigrant from the Philippines certain things were expected of Carlito Jocson but an “aha” moment would change all that.
Now Playing:
The fast-casual chain said it is targeting artificial ingredients next.
Now Playing:
Ben Shewry of the fine-dining restaurant Attica in Melbourne, Australia, discusses why he overhauled his menu.
Now Playing:
Chef Vikki Krinsky remixes one of the chain's sandwiches.
Now Playing:
The casual-dining chain touts its Red Robin Tavern Double Burger and Bottomless Fries, starting at $6.99.
Now Playing:
The quick-service chain offers a combination of Bonafide Chicken or Handcrafted Tenders, two Signature Sides and a Buttermilk Biscuit.
Now Playing:
Sportscaster Jim Nantz appears in a commercial for the pizza chain's new Garlic Knots.
Now Playing:
The quick-service chain touts its Chinese Spare Ribs.
Now Playing:
The casual-dining Italian chain touts a new meal deal, starting at $11.99.
Now Playing:
The casual-dining steakhouse touts its restaurants as a lunch destination.
Now Playing:
The quick-service chain offers a midday meal deal for pizza and iced tea.
Now Playing:
The quick-service chain promotes its ice cream cakes in a recent commercial.
Now Playing:
The quick-service chain touts its Blizzard frozen treats in advance of summer.
Now Playing:
In honor of National Volunteer Month, Chuck E. Cheese's is raising awareness for Big Brothers Big Sisters.
Now Playing:
Minh Tsai, tofu master at Hodo Soy Beanery, shows the steps that go into making tofu for the chain's Sofritas menu item.
Now Playing:
The casual-dining chain's new Lunch Combos now feature new Ranchero Chicken Top Shelf tacos.
Now Playing:
The casual-dining chain offers the tacos with slow-cooked pork carnitas, spicy grilled shrimp, grilled fish and ranchero chicken.
Now Playing:
The quick-service chain Introduces a Mile High Bacon, Egg, and Cheese Biscuit.
Now Playing:
The quick-service seafood chain touts its Crispy Flounder, on its 5 Under $5 menu.
Now Playing:
Executive chef Brian Sullivan shows what goes into the chain's oven-ready pizzas.
Now Playing:
The casual-dining chain touts its restaurants as a place to watching sporting events.
Now Playing:
Robotic bartenders, machines that dispense and mix alcoholic drinks, are popping up at bars and robot conventions.
Now Playing:
The quick-service chain plays on the social media "unboxing" trend in a commercial for its new Steak DoubleDilla.
Now Playing:
Starbucks Canada recognizes the difference one reusable cup can make.
Now Playing:
The fast-casual sandwich chain operator releases the latest in its series of Web video mashup spoofs.
Now Playing:
The casual-dining chain introduces new menu items starting at $13.99.
Now Playing:
The quick-service chain touts its $6 Jack's Munchie Meal.
Now Playing:
The quick-service chain introduces a savory new menu item.